Privacy policy.
Last updated: July 19, 2026
This Privacy Policy explains how Bluumblvd Inc., operating as "Assisted VA" ("Assisted VA," "we," "us," or "our") collects, uses, shares, and protects your information when you visit assistedva.com (the "Site") or engage with us.
We are an incorporated business based in London, Ontario, Canada, serving clients in Canada and the United States. We are the controller responsible for your personal information. We handle personal information in accordance with applicable privacy laws, including Canada's Personal Information Protection and Electronic Documents Act (PIPEDA), applicable U.S. state privacy laws, and — where it applies to visitors in the European Economic Area (EEA) or United Kingdom — the General Data Protection Regulation (GDPR) and UK GDPR.
Information We Collect
Information you provide directly:
Contact details — such as your name and email address, when you fill out a form or download a resource.
Scheduling information — details you provide when you book a call with us.
Business information — anything you choose to tell us about your business through our forms or in correspondence.
Information collected automatically when you use the Site — such as IP address, browser and device type, pages viewed, and referring source. This is collected through cookies and similar technologies (see "Cookies and Analytics").
We do not collect or process payment information through the Site.
How We Use Your Information, and Our Legal Bases
We use your information to:
Respond to your inquiries and provide our services — legal basis: performance of a contract or steps taken at your request.
Send resources you request and, where you have opted in, occasional nurture or marketing emails — legal basis: your consent.
Understand and improve how the Site is used — legal basis: our legitimate interests in operating and improving our business.
Meet legal, tax, and regulatory obligations — legal basis: compliance with a legal obligation.
We do not sell your personal information.
Cookies and Analytics
The Site uses cookies and similar technologies to function and to understand traffic. We currently use Squarespace's built-in analytics, and we may use other analytics tools (such as Google Analytics) in the future. You can manage your preferences through the cookie banner on the Site, and you can configure your browser to refuse cookies, though some features may not work as intended.
Email Communications
We may send emails to people who have given us consent to do so. From time to time we pause and later resume these communications. Whenever we send marketing or nurture emails, each message will include our identity, a physical mailing address, and a clear way to unsubscribe, consistent with Canada's Anti-Spam Legislation (CASL). You can withdraw your consent at any time using the unsubscribe link or by contacting us. We only email individuals who have opted in.
How We Share Information
We share information with trusted third-party service providers who help us operate the Site and our business — for example, our website platform (Squarespace), and our email and scheduling tools. These providers act as our processors and may only use your information to perform services for us. We may also disclose information where required by law, or to protect our legal rights.
International Data Transfers
We are based in Canada, and some of our service providers store or process data in the United States and other countries. This means your information may be transferred to, stored, or processed outside your country of residence, including in jurisdictions whose data protection laws differ from your own. Where required, we rely on appropriate safeguards (such as standard contractual clauses) for transfers of personal data out of the EEA or UK. By using the Site, you acknowledge this handling of your information.
Data Retention
We keep personal information only as long as necessary for the purposes described in this policy, to provide our services, and to meet legal or business requirements. When it is no longer needed, we take reasonable steps to delete or de-identify it.
Your Rights
Depending on where you live, you may have the right to:
Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your information
Restrict or object to certain processing
Request a portable copy of your information
Withdraw consent at any time (where processing is based on consent)
For visitors in the EEA or UK, these rights are provided under the GDPR/UK GDPR, and you also have the right to lodge a complaint with your local data protection supervisory authority. In Canada, you may also contact the Office of the Privacy Commissioner of Canada. To make any request, email us at hello@assistedva.com. We will respond within the timeframes required by applicable law.
Data Security
We take reasonable technical and organizational measures to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Children's Privacy
The Site is not directed to children under the age of 13 (or the applicable age in your region), and we do not knowingly collect their personal information.
Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date above reflects the most recent version.
Contact Us
If you have questions about this Privacy Policy or how we handle your information, contact us at:
Bluumblvd Inc., operating as "Assisted VA"
204- 509 Commissioners Rd W, London, ON